{"id":544363,"date":"2021-07-20T20:09:09","date_gmt":"2021-07-21T00:09:09","guid":{"rendered":"https:\/\/mabusinessadvisors.com\/sacramento\/blog\/2021\/07\/20\/selling-your-business-do-it-yourself-is-risky-business\/"},"modified":"2021-07-20T20:09:09","modified_gmt":"2021-07-21T00:09:09","slug":"selling-your-business-do-it-yourself-is-risky-business","status":"publish","type":"post","link":"https:\/\/mabusinessadvisors.com\/sacramento\/blog\/2021\/07\/20\/selling-your-business-do-it-yourself-is-risky-business\/","title":{"rendered":"Selling Your Business? Do-It-Yourself is Risky Business!"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div>\n<div class=\"vc_row wpb_row vc_row-fluid\">\n<div class=\"wpb_column vc_column_container vc_col-sm-12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<div>\n<p>When the owner of a business makes the decision to sell, he or she is taking a giant step that involves the emotions as well as the marketplace, each with its own set of complexities. Those sellers who are tempted to undertake the transaction on their own should understand both the process and the emotional environment that this process is set against. The steps outlined below are just some of the items for a successful sale. While these might seem daunting to the do-it-yourselfer, by engaging the help of a M&amp;A Business Advisor, the seller can feel confident about what is often one of the major decisions of a lifetime.<\/p>\n<p><strong>1. Set the stage.<\/strong><\/p>\n<p>What kind of impression will the business make on prospective buyers? The seller may be happy with a weathered sign (the rustic look) or weeds poking up through the pavement (the natural look), but the buyer might only think, \u201cWhat a mess!\u201d Equally problematic can be improvements planned by the seller that appeal to his or her sense of aesthetics but that will, in fact, do nothing to benefit the sale. Instead of guessing what might make a difference and what might not, sellers would be wise to seek the advice of a M&amp;A Business Advisor\u2013a professional with experience in dealing regularly with buyers and with an eye experienced in properly setting the business scene.<\/p>\n<p><strong>2. Get the record(s) straight.<\/strong><\/p>\n<p>Although outward appearance does count, what\u2019s inside the books is even more important. Ultimately, a business will sell according to the numbers. The M&amp;A Business Advisor can offer the seller invaluable assistance in the presentation of the financials.<\/p>\n<p><strong>3. Weigh price against value.<\/strong><\/p>\n<p>All sellers naturally want to get the best possible price for their business. However, they also need to be realistic. To determine the best price, a business broker will use industry-tested pricing techniques that include ratios based on sales of similar businesses, as well as historical data on the type of business for sale.<\/p>\n<p><strong>4. Market professionally.<\/strong><\/p>\n<p>Engaging the services of an M&amp;A Business Advisor is the key to the successful marketing of a business. The M&amp;A Business Advisor will prepare a marketing strategy and offer advice about essential marketing tools\u2013everything from a business description to media advertising. Through their professional networks and access to data on prospective buyers, a M&amp;A Business Advisor can get the word out about the business far more effectively than any owner could manage on an individual basis.<\/p>\n<\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>When the owner of a business makes the decision to sell, he or she is taking a giant step that involves the emotions as well as the marketplace, each with its own set of complexities. Those sellers who are tempted to undertake the transaction on their own should understand both the process and the emotional [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":544364,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[99,9,96,101],"tags":[],"class_list":["post-544363","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-appraise-my-business","category-seller-articles","category-selling-a-business","category-selling-my-business","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Selling Your Business? 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