About Chloe Ure

Chloe is a business broker with a deep-rooted background in the restaurant and hospitality industry. With over 15 years of hands-on experience operating and revitalizing restaurants, she has developed a keen understanding of what drives profitability and sustainability in small businesses.

As a former owner herself, Chloe successfully turned around a struggling restaurant in Reno, transforming it from a failing operation into a profitable, establishment within just ten months. Through strategic cost management, team leadership, and operational restructuring, she not only stabilized the business but also grew it back into a local favorite before ultimately selling it.

That experience shaped her passion for helping other business owners navigate their own transitions with confidence and foresight. Chloe understands the emotional and financial complexities that come with selling a business, and she brings empathy, strategy, and real-world insight to every client relationship.

Chloe is originally from Canada and has called Reno home for over eight years. She enjoys spending time with her three dogs, trail running, snowboarding, and road biking. Whether you’re planning your next chapter, want to understand what your business is worth, or simply need someone who’s been in your shoes, Chloe is here to help. Her approach is transparent, practical, and focused on timing the market to achieve the best outcome, because the right timing can make all the difference.

Contact Chloe for a complimentary consultation or opinion of value or (775) 378-3365.

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